In whitepapers

STATE OF DIGITAL MARKETING ANALYTICS IN THE TOP 500 ONLINE RETAILERS

More than ever, marketers are being tasked with understanding the customer journey, and improving customers’ experience across that journey to gain

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In whitepapers

How Top Marketers at Mid-Size Companies Engage on Twitter

Despite all the technology available, your ability to reach, engage, and influence marketing decision makers is still limited. While buyer personas,

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In whitepapers

BRAINFOOD INNOVATIONS FROM THE CONVERGENCE OF BUSINESS, MARKETING AND CREATIVE STRATEGIES WITH LEADING TECHNOLOGY

For integrated marketing and advertising agencies and their online marketing centric clients, an online marketing strategy is the most important component of

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In whitepapers

Insights to Action The Travel Industry Meets Semantic Search

Internet search is the one constant tool people turn to for inspiration and travel planning at every point across the path

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In whitepapers

5 Steps To Mastering The Art Of Social Selling

Nobody would argue that marketing is an exact science; in fact, it's constantly evolving. What works now may not be

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In whitepapers

Best Laid Plans: Marketing and Strategy for Higher Education Institutions

Few sights are as calming as a clear night sky seen from a remote, rural place far away from city lights.

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In whitepapers

Pay-Per-Click: Get Leads Fast

Paid search advertising (pay-per-click or PPC) are ads placed in search engines. PPC ads appear on search engine results pages (SERPS)

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In whitepapers

Landing Page Optimization: It's About Psychology Not Technology

Advertising is the art of getting people to buy things they don’t need with money they don’t have.” This statement predates

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